In people's traditional impression, vending machines often only sell a limited number of products such as beverages and snacks. However, with the continuous advancement of technology and the increasing diversification of market demand, vending machines are embarking on an innovative journey of expanding product categories, boldly breaking through traditional limitations, bringing consumers more diverse and rich shopping choices, and also opening up broader space for their own development.
1、 From regular food and beverages to health and wellness products
(1) Healthy meal replacement and light meals
Nowadays, more and more people pay attention to healthy eating and pursue low calorie, high nutrient meal replacements and light food products. Vending machines have keenly captured this market trend and started introducing various healthy meal replacement foods into their shelves, such as oat bars rich in dietary fiber, nut energy packs rich in protein, and light salad boxes made with fresh vegetables and fruits. These products not only meet the needs of office workers, fitness enthusiasts, and other groups to quickly supplement their nutrition in busy lives, but also help vending machines break away from the previous single image of only selling high calorie snacks and move towards a healthier and more nutritious direction.
For example, vending machines in office areas often favor light salads with exquisite packaging and reasonable combinations during lunchtime. People no longer need to spend time queuing up at nearby restaurants to easily buy a delicious and healthy meal, while enjoying convenience and managing their body shape and health.
(2) Health drinks and tonics
In addition to common carbonated drinks and fruit juices, health drinks and tonics are also gradually appearing on the product list of vending machines. Flowers and fruits tea with beauty and skincare benefits, red dates and goji berry drinks that nourish qi and blood, and ginseng night water suitable for those who stay up late are all beginning to emerge. In addition, some nourishing snacks, such as ass hide glue cake and black sesame balls, have also been included to meet the needs of consumers of different ages for health care.
In the vending machines near the community, elderly people can easily purchase health drinks and nourishing snacks that are suitable for their physical fitness, and young people can also choose healthier drinks to replace high sugar drinks in their daily lives, further expanding the audience of vending machines and significantly improving the richness of products.
2、 Integrating daily necessities and household items
(1) Personal care products
Vending machines are no longer limited to providing food products, and the addition of personal care products has made their functions more diversified. Common items include toothpaste, toothbrushes, disposable towels, wet wipes, etc. Whether you suddenly forget to bring these essential items when going out or need to use them in emergency situations, people can quickly obtain them through nearby vending machines.
For example, equipping these personal care products in vending machines at transportation hubs such as train stations and bus stations can provide great convenience for travelers on the road, allowing them to stay clean and tidy at all times, cope with various emergencies, and further highlight the convenience of vending machines.
(2) Small household items
Some small household items have also begun to appear in vending machines, such as hangers, sewing kits, scissors, batteries, etc. These seemingly inconspicuous but often useful small objects in daily life have brought more convenience to residents' daily lives. The vending machines in the community sell these small household items. When residents encounter damaged items that urgently need repair or a temporary shortage of a small item, they do not need to make a special trip to the supermarket or grocery store. They can solve the problem by going downstairs, truly achieving an instant and convenient shopping experience.
3、 Introduce cultural and creative products and distinctive souvenirs
(1) Cultural and creative products
With the vigorous development of cultural and creative industries, cultural and creative products have been loved by consumers for their unique cultural connotations and creative designs. Vending machines also seize this opportunity to include various cultural and creative products in their sales range, such as notebooks with city landmark patterns, postcards with exquisite illustrations, creative phone cases, and unique bookmarks.
On campus, vending machines display cultural and creative products related to the school culture, such as stationery with the school emblem and motto, souvenirs with campus landscape illustrations, etc. This not only allows teachers and students to purchase souvenirs, but also becomes a good place for visiting guests to choose special gifts; In tourist attractions, cultural and creative products rich in local cultural characteristics are sold through vending machines. Tourists can purchase them at any time during their visit, bringing the cultural memories of the scenic area home. At the same time, it also adds a way for cultural dissemination to the scenic area, making vending machines a new window for showcasing cultural creativity.
(2) Featured souvenirs
Featured souvenirs are also an important direction for vending machines to expand their product categories. Whether it's handicrafts with local folk customs, commemorative badges for a specific event, dolls, etc., they can all be found in vending machines. For example, in the vicinity of venues hosting large-scale sports events, vending machines sell commemorative dolls, badges, and other souvenirs with event logos, allowing sports fans to easily purchase their favorite souvenirs while watching the event, preserving the beautiful memories of the event and adding a unique commercial atmosphere to the event.
4、 Selling fresh fruits and vegetables, as well as hot and cooked food
(1) Fresh fruits and vegetables
Although fresh fruits and vegetables require high preservation and storage conditions, with the continuous development of cold chain technology and smart vending machines, some vending machines have begun to try to sell such products. In some communities, high-end office buildings, and other places, vending machines equipped with freshness preservation functions display fresh fruits and vegetables, such as apples, oranges, tomatoes, lettuce, etc., allowing residents and office workers to purchase fresh ingredients at the first time and meet their basic daily dietary needs.
Especially for office workers who are busy with work and don't have much time to go to the market or supermarket for shopping, being able to pick a few fresh fruits from the vending machine and bring them home on the way out of work is both convenient and ensures the freshness of the ingredients. This is undoubtedly an extremely attractive way of shopping.
(2) Hot and cooked food
In order to meet consumers' demand for instant hot food, some vending machines also have heating functions and start selling hot and cooked food. For example, steaming hot buns, grilled sausages, Kanto style cooking, and even freshly brewed coffee, hot soup, and so on. In the cold winter, the aroma of food wafting from the vending machines on the streets and alleys attracts passersby to stop and buy a hot meal, which can satisfy their hunger and warm their body, greatly enhancing the practicality and attractiveness of vending machines in different seasons.
5、 Expand pet supplies and children's toys
(1) Pet supplies
Nowadays, more and more families keep pets, and the market demand for pet supplies is also increasing. Vending machines timely include pet food, pet toys, pet cleaning supplies, etc. in their sales scope, providing convenient purchasing channels for pet owners. Set up vending machines selling pet supplies in places where pets often appear, such as parks, pet hospitals, and community areas. If pet owners find that their pet supplies are insufficient during walks, medical treatment, etc., they can replenish them in a timely manner, such as buying a new grinding toy for their dog or a bag of cat food for their cat, which is convenient and fast.
(2) Children's toys
For the children's group, various children's toys have also appeared in vending machines, ranging from puzzle puzzles and building blocks to cute plush toys, cartoon cars, etc., meeting the children's play needs. In places where children gather such as shopping malls, amusement parks, and kindergartens, these vending machines containing children's toys are like treasure boxes full of surprises. Children are often attracted and pester their parents to buy them, adding more fun to their leisure time and providing parents with an emergency way to purchase toys.
In short, these breakthroughs in the expansion of product categories by vending machines are constantly refreshing people's understanding of them, transforming them from simple retail terminals into comprehensive shopping devices that can meet various daily needs. With the further improvement of technology and the continuous exploration of market demand, we believe that vending machines will continue to innovate in terms of product types in the future, bringing us more unexpected shopping choices and better integrating into people's colorful lives.
What new product category would you most like to see in a vending machine? Welcome to share and exchange in the comment section!